On the Road with M&R
M&R Transportation Services is a minority-owned, women-led company out of Little Rock, Arkansas. They are a joint venture transportation company made of MeA's Transportation LLC and RC Transportation. Their main goal is to provide clients with support, respect, and peace of mind as they develop and reclaim their independence. They've created an environment that encourages safe, clean, courteous, and drug-free transportation.
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01
Naming M&R
Upon request, I designed M&R's first logo.
The goal with the original logo was to give the company time to retain time for the company to gain a stronger place in the disability services industry. It was also meant to represent the personality of the company's CEO, which is precise, direct, headstrong, intentional, yet caring. So, while the logo is simple there were around 8 designs proposed.
02
New and Improved
A few years after creating the first logo for M&R, I was asked to give more movement and images to a new logo. After 5 years of active transport -gaining a reputation for safety and changing the lives of those diagnosed with disabilities, I felt comfortable adding distinct images that told a bit of the company's story.
03
M&R: The Introduction
The M&R Transportation Services deck was created to introduce the overall company's services, personnel, and personality. The initial design of this project started with the new logo and progressed from there. It is still an in-progress project as the company continues to make foundational changes. I am excited to see how the deck is finalized.
04
Emails and All the Business Papers
A large part of my role with M&R Transportation is email correspondence, email marketing, creating and designing contracts, and other business-related papers. Of course, these are not things to be shared, but it has been an awesome part of my learning process to build those documents for future use.